What Are the Ad Formats in the AppLovin Dashboard?

In the AppLovin dashboard ads are characterized as having different “sizes” and “types”:

Format Size Type
Static Interstitial INTER GRAPHIC
Video Interstitial INTER VIDEO
Rewarded Video INTER REWARD
Playable Interstitial INTER PLAYABLE

To view the performance of different formats in the AppLovin dashboard:

  1. Select AppDiscovery > Monetization > Analyze > Performance
  2. Below the graph, select the Size and Type options. You can also filter on a specific ad type or types by clicking Filter to the top right of the graph.

For more information about viewing Analytics in the AppLovin dashboard, watch this video: